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B2B Sales book

B2B Sales Strategy | Unique Offering

An excerpt from 10.4 Interactions DEMONSTRATING YOUR UNIQUE OFFERING Our offer becomes compelling when we create the desire for change KEEP THE PRODUCT IN THE BAG If I think back to my time learning to sell, there was one tactic that we were always told to rely on. ‘Get the…

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self-help books for women

Self-help books for women

In today’s world, there seems to be a plethora of advice on every subject from a thousand-and-one resources. Self-help has exploded across blogs, personal websites, Facebook groups, and beyond. Yet, one format is still the gold standard when it comes to meaningful, coherent, properly-researched, and genuinely helpful information for self-improvement.…

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