Nick Gomersall B2B sales specialistNick Gomersall ran sales across Northern Europe for JD Edwards in the mid-1990s, selling to corporations including Electrolux, GlaxoSmithKline and Disney. That experience is the basis of his practical methodology for selling business to business. Books by Nick GomersallAce the Sale! a Practical Methodology for Selling B2B Enterprise Software, Hardware or Services (2011)