10.4 Interactions | Sales Touch System

B2B Sales Book – 10.4 Interactions

In 2011, Google commissioned a piece of research into how customers make buying decisions and coined the term, ‘Zero Moment of Truth’. [1] The Zero Moment of Truth refers to the period between a stimulus and the consumer making a decision to buy. Based on the research, they found that,…

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Primary School Teacher Survival Guide: An A-Z for the Primary School Teacher

Primary School Teacher – Classroom Management

Classroom management Classroom management is one of the key challenges facing many a teacher. In this excerpt from The New Teacher Survival Guide, learn about authority and the value of praise. Classroom management is not just something that falls into place; it is a learned and developable skill. * From:…

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Goalkeeper Training Exercises

The goalkeeper is often the bedrock to a successful football team. With a capable and confident goalkeeper behind them, a team can play with free-flowing confidence and belief, knowing that their 'back is covered'. Yet, sometimes, goalkeeper training is basic and limited. Andy Elleray is the author of a number…

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Israel and Palestine Book

Israel Palestine Book

Taken from the book Israel and Palestine: The Complete History 39: Black September The (Palestinian Liberation Organisation) PLO was founded in May 1964 and advocated legitimate resistance to Israel in the Occupied Territories. Exiled into neighbouring lands, the Palestinians launched cross-border raids from Jordan, Syria, and Lebanon. In 1967, there…

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Israel and Palestine Book

Yasser Arafat – Mr Palestine

Yasser Arafat was born in Cairo to Palestinian parents on the 24th of August 1929, the fifth son of a businessman. Arafat is the place of a holy shrine near Mecca and was the name given to the boy to show his Islamic piety. The name Yasser was his family…

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